FOR IMMEDIATE RELEASE

RICHMOND, Va. – (June 20, 2011) East End Resource Recovery, formerly known as The East End Landfill (TEEL), announced that the company funded $500 to help Baker Elementary School, located in Varina, celebrate the graduation of its 70 fifth-graders. The event took place on June 13 at the school.

“We were asked by the one of the school’s PTA members to help support graduation festivities that included a luncheon and awards. Baker is literally around the corner from our facility. We have made an pledge to fund activities at the school and provide education resources about landfills, recovery and recycling,” said Mathew Appelget, CEO of East End Resource Recovery’s parent company, Waste Associates.

The company also provided the children with colorful hats featuring the “Peace Frog” logo. This marks the first year of a five-year commitment to Baker Elementary School.

East End Resource Recovery is a state-of-the-art landfill site that accepts construction and demolition  (C&D) debris within a 150-mile radius of Richmond, Virginia.  The site is one of a few of its kind in the U.S. to “mine” waste and recover salvageable, recyclable materials for reuse. Among materials typically recovered and reused are:  steel and scrap metals, glass, wood for biomass, tires, asphalt, concrete and dirt/soils.

Through this innovative sustainability process, involving sophisticated machinery that separates materials and reduces waste to a smaller, denser mass, East End Resource Recovery reduces the amount of waste material going into the landfill site and also reduces mass, thereby increasing precious space and conserving more open land. Recovered materials are sold for recycling or repurposed. For more information, visit www.eastendrecovery.com.

For more information:
Media contact:
Jody LoMenzo
Point of View Public Relations
Phone: 804‐272‐1031
E‐mail: povpr@comcast.net